During the Christmas and New Year season, GUM and TSUM transform into festive wonderlands, making them perfect spots for both shopping and capturing stunning holiday photos.
1. GUM Department Store
Located on the eastern side of Red Square, GUM is Moscow’s most iconic department store, boasting over a century of history. The building’s glass-domed roof and long arcade-style corridors create a grand and timeless shopping atmosphere.
Highlights:
• Festive Décor: During the holiday season, the store is adorned with charming Christmas decorations, including a massive central Christmas tree. Local vendors, dressed in traditional Russian attire, sell ornaments and gifts, adding to the festive vibe.
• Architecture: Even if you’re not shopping, the elegant architecture and historical significance make GUM worth a visit. Wandering through its halls feels like stepping back in time.
2. TSUM Department Store
Located near the Bolshoi Theatre, TSUM offers a luxurious shopping experience. Compared to GUM’s whimsical holiday charm, TSUM’s Christmas décor is more extravagant and opulent.
Highlights:
• Bling Factor: The golden Christmas tree that cascades through the atrium is a showstopper, and the shimmering decorations throughout the store create a glamorous holiday ambiance.
• Luxury Brands: TSUM is a haven for high-end brands and the latest fashion, making it a top choice for serious shoppers.
Tax Refund Tips
While shopping in GUM or TSUM, remember to request a tax-free form at checkout. The refund process at Moscow airports can be complex, so here are some essential tips to make it smoother:
Steps for Tax Refund:
1. Ask for the Tax-Free Form: At checkout, inform the staff that you need tax-free documents. They will provide you with a sealed envelope containing your refund form.
2. Keep Your Items Accessible: Ensure the purchased goods are in your carry-on luggage as customs will need to inspect them before processing your refund.
3. Customs Stamp Before Security:
• At Sheremetyevo Airport, the customs desk is located after check-in but before passport control. The location is not obvious—look for a small corner near the security checkpoint.
• Present your tax-free envelope, goods, and boarding pass.
4. Submit Your Refund Form: After obtaining the customs stamp, submit the form at a Global Blue tax refund counter. Note that refunds are usually not issued in cash at Moscow airports.
Important Notes:
1. Allow Extra Time: The customs process is slow, often taking 1–2 hours due to item-by-item checks. Arrive at the airport early to avoid stress.
2. Language Barriers: Some customs staff may not speak English fluently, so be patient and prepared for potential communication challenges.
3. Do Not Check Items Early: Keep all items for refund inspection in your carry-on. Only check your luggage after customs clearance.
Final Thoughts
Whether you’re shopping for luxury goods or simply enjoying the festive charm, GUM and TSUM are unmissable stops in Moscow during the New Year season. With a bit of planning, you can take advantage of tax refunds and make your Moscow shopping spree even more worthwhile!